Bored Gorilla: the first AI-generated wine label

Rafaela Mörzinger, 09.11.2022

A Swiss winery has put an artificially generated image of a gorilla on a wine bottle as its label for the first time, turning it into a work of art.

What caused a worldwide sensation with the “Bored Ape” NFT, the Swiss winery Schuler St. Jakobs Kellerei and the Swiss start-up Authena are now continuing in the wine industry with their “Bored Gorilla”. Non-Fungible Tokens (NFT) are digital art and collector's items from a wide variety of fields, such as spirits, music or in-game items.

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Bored Gorilla: the first AI-generated wine label