Cutting Down on Sugar? Research Shows It Might Not Curb Your Cravings

The Editors, 19.01.2026

Swearing off sweets is often hailed as a healthy New Year’s resolution—yet science has found little evidence to back the claim.

The resolution to cut back on sweets is a perennial New Year’s ritual for many of us. Yet a new nutritional study commissioned by the association Süßstoff Verband challenges this long-held belief. Its Sweet Tooth Trial concludes that consuming sweet-tasting foods neither increases nor reduces one’s preference for sugar.

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Cutting Down on Sugar? Research Shows It Might Not Curb Your Cravings