Nobu Matsuhisa.

Nobu Matsuhisa: "Satisfied patrons are more important than Michelin stars"

Laura Ewert, 27.01.2025

Celebrity chef Nobu Matsuhisa has become a worldwide sensation with his brands "Nobu" and "Matsushisa". In this interview, he shares his secret for outstanding sushi, talks about regulars like the Kardashians, and reveals which food trend he's looking forward to.

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Whether Beverly Hills, Dubai, Hong Kong or Mexico City – Nobu Matsuhisa is a culinary tycoon with his Nobu or Matsuhisa restaurants spanning the globe without seeming like a chain. Renowned for his fusion of Japanese cuisine with Peruvian influences, his career took off after Robert De Niro became his business partner. The acting legend was far from the last celebrity seen at one of his establishments: frequented en masse by stars, there are rap songs about Nobu and rumors that select VIPs occassionally havve Matsuhisa' menus delivered by private jet. Yet despite an alleged net worth of 220 million dollars, Matsuhisa is far from done. On the occcassion of the Shibuya Crossing Party at the Mandarin Oriental Munich's Matsuhisa, the renowned chef made a personal appearance and even answered a few questions.

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