Prosecco DOCG records sales growth of eight percent

The Editors, 19.01.2026

While wine sales falter elsewhere, Prosecco Superiore DOCG posted an 8% sales surge in 2025—hitting 98 million bottles—thanks to smart masterclasses, global trade shows, and cultural tie-ins like the Venice Film Festival.

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While wine consumption is declining in many regions, the Conegliano Valdobbiadene Prosecco Superiore DOCG consortium reported an impressive eight percent increase in sales in 2025 compared to 2024, with a total of 98 million bottles sold. For the consortium, these results confirm the strength of its more than 220 member wineries, each committed to safeguarding and promoting the values of the denomination of origin.

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