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Whether it is the aroma or the caffeine that gets us hooked – coffee is more popular than ever. Over the past year, world consumption rose from 9.84 million metric tonnes in 2020 to 9.99 million in 2021. Most of the coffee consumed globally and traded as a commodity in world markets, is sold in blends that reproduce a reliable flavour profile. While these are all about familiarity and consistency, single-estate coffee offers a completely different and distinct experience.
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