The UK bans junk food adverts

Hannah Speyer, 02.10.2025

As of October 1st, Westminster has decreed that crisps, burgers and sugary soft drinks may only be advertised after 2100, with online ads banned outright. The goal: to curb childhood obesity.

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Whether crisps, burgers, chocolate, sweet yogurts and high-fructose soft drinks: Advertising for unhealthy foods is now drastically restricted in the UK. Since October 1, such ads may only be broadcast after2100 and are banned entirely on the Internet. With this measure, the British government hopes to curb the growing number of obese children.

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