{"id":30163,"date":"2024-03-15T14:52:47","date_gmt":"2024-03-15T13:52:47","guid":{"rendered":"https:\/\/www.falstaff.com\/profi\/?post_type=newsbeitrag&#038;p=30163"},"modified":"2024-03-15T14:52:47","modified_gmt":"2024-03-15T13:52:47","slug":"oesterreich-werbung-die-neue-marketingchefin-heisst-sandra-stichauner","status":"publish","type":"newsbeitrag","link":"https:\/\/www.falstaff.com\/profi\/newsbeitrag\/oesterreich-werbung-die-neue-marketingchefin-heisst-sandra-stichauner\/","title":{"rendered":"\u00bb\u00d6sterreich Werbung\u00ab: Die neue Marketingchefin hei\u00dft Sandra Stichauner"},"content":{"rendered":"<p class=\"text\"><strong>Sandra Stichauner<\/strong>, bereits seit August 2021 Teil des Teams der \u00bb<strong>\u00d6sterreich Werbung\u00ab (\u00d6W)<\/strong>, ist die neue Sie hat sich in einem herausfordernden Assessment-Prozess gegen 90 Bewerber:innen durchgesetzt <strong>Chief Marketing Officer (CMO)<\/strong> der nationalen Tourismus-Marketingorganisation. Sie hat sich in einem Assessment-Prozess <strong>gegen 90 Bewerber:innen durchgesetzt<\/strong> \u00a0Bisher fungierte sie als Head of Channel Management.<\/p>\n<p>\u00bbSandra Stichauner hat uns nicht nur mit ihrer <strong>fachlichen Kompetenz<\/strong>, sondern auch mit ihrer au\u00dferordentlichen <strong>Eigeninitiative<\/strong>, L\u00f6sungsorientierung und Entscheidungsfreudigkeit \u00fcberzeugt. Ihr <strong>internationales Mindset<\/strong> und ihre <strong>positive Ausstrahlung<\/strong> sind genau das, was wir f\u00fcr die Neuausrichtung unserer Organisation brauchen. Ich bin \u00fcberzeugt, dass Sandra mit ihrem Engagement und ihrer Vision einen signifikanten Beitrag zur weiteren Entwicklung der \u203a\u00d6sterreich Werbung\u2039 leisten wird\u00ab, kommentiert \u00d6W-Chefin Astrid Steharnig-Staudinger die Personalie.<\/p>\n<p>Stichauner\u00a0weist <strong>umfassende Erfahrung<\/strong> in verschiedenen <strong>Bereichen des Marketings<\/strong> auf und verf\u00fcgt \u00fcber eine <strong>akademische Ausbildung<\/strong> in Theater-, Film- und Medienwissenschaft sowie \u00fcber einen Abschluss im Diplomlehrgang f\u00fcr Marketing an der \u00f6sterreichischen Werbeakademie. Vor ihrer \u00d6W-Zeit zeichnete sie f\u00fcr die Leitung des Online- &amp; Content-Marketings bei \u00bb<strong>Bipa<\/strong>\u00ab verantwortlich und war als Digital Consultant bei \u00bb<strong>Wine + Partners<\/strong>\u00ab sowie als Head of Online Marketing &amp; Social Media bei \u00bb<strong>\u00d6sterreich Wein Marketing<\/strong>\u00ab t\u00e4tig.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die bisherige Head of Channel Management hat die \u00d6W-F\u00fchrung mit ihrer au\u00dferordentlichen Eigeninitiative, L\u00f6sungsorientierung und Entscheidungsfreudigkeit \u00fcberzeugt.<\/p>\n","protected":false},"author":141,"featured_media":30164,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"newskategorie":[13],"newstag":[218,196,79],"class_list":["post-30163","newsbeitrag","type-newsbeitrag","status-publish","has-post-thumbnail","hentry","newskategorie-know-how-insider","newstag-karriere","newstag-marketing","newstag-tourismus"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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