{"id":42659,"date":"2024-06-21T09:00:27","date_gmt":"2024-06-21T07:00:27","guid":{"rendered":"https:\/\/www.falstaff.com\/profi\/?post_type=newsbeitrag&#038;p=42659"},"modified":"2024-06-21T10:56:47","modified_gmt":"2024-06-21T08:56:47","slug":"neue-massstaebe-in-der-regionalitaet-transgourmet-launcht-unsere-region","status":"publish","type":"newsbeitrag","link":"https:\/\/www.falstaff.com\/profi\/newsbeitrag\/neue-massstaebe-in-der-regionalitaet-transgourmet-launcht-unsere-region\/","title":{"rendered":"Neue Ma\u00dfst\u00e4be in der Regionalit\u00e4t: \u00bbTransgourmet\u00ab launcht \u00bbUnsere Region\u00ab"},"content":{"rendered":"<p><strong>Regionalit\u00e4t<\/strong> wird in der Au\u00dfer-Haus-Verpflegung zunehmend wichtiger, sowohl f\u00fcr die Nachhaltigkeit als auch zur Erf\u00fcllung der hohen Anspr\u00fcche der G\u00e4ste. Oftmals ist der Begriff \u00bbRegionalit\u00e4t\u00ab jedoch unklar definiert, was Unsicherheit bei Betrieben und Verbrauchern schafft.<\/p>\n<p>Studien belegen, dass regionale <strong>Bio-Gerichte bis zu 40 Prozent h\u00e4ufiger bestellt<\/strong> werden als nicht-regionale Alternativen, selbst wenn der Preis um 30 Prozent h\u00f6her liegt. Diese Entwicklung zeigt die <strong>steigende Bedeutung der Herkunft der Produkte<\/strong> f\u00fcr die Verbraucher. \u00bb<strong>Transgourmet<\/strong>\u00ab reagiert in Deutschland auf diese Nachfrage mit dem <strong>Label \u00bbUnsere Region\u00ab<\/strong>, das auf drei zentralen S\u00e4ulen basiert:<\/p>\n<p><strong>1. Klarheit &amp; Transparenz<\/strong><br \/>\nTransgourmet setzt strenge Standards f\u00fcr die Definition von Regionalit\u00e4t, die bei jedem Lieferanten \u00fcberpr\u00fcft werden. Kriterien wie Herkunft der Produkte und Unternehmensgr\u00f6\u00dfe werden dabei ber\u00fccksichtigt.<\/p>\n<p><strong>2. Verbundenheit &amp; N\u00e4he<\/strong><br \/>\nDas Label zeigt das Angebot aus der unmittelbaren Umgebung der Kunden und kennzeichnet Produkte, die innerhalb eines 100-Kilometer-Radius hergestellt werden.<\/p>\n<p><strong>3. Herkunft &amp; Werte<\/strong><br \/>\nDie Produkte werden nach den Geschichten und Werten ihrer Erzeuger ausgew\u00e4hlt, was Transparenz schafft und regionale Produzenten unterst\u00fctzt.<\/p>\n<p>Ab sofort sind im \u00bbTransgourmet\u00ab-Webshop rund <strong>1.000 Produkte<\/strong> mit dem \u00bbUnsere Region\u00ab-Label verf\u00fcgbar. Die Auswahl wird kontinuierlich erweitert, und weitere Ma\u00dfnahmen zur F\u00f6rderung der Regionalit\u00e4t sind in Planung.<\/p>\n<figure id=\"attachment_42686\" aria-describedby=\"caption-attachment-42686\" style=\"width: 1024px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-42686\" src=\"https:\/\/www.falstaff.com\/profi\/wp-content\/uploads\/2024\/06\/Transgourmet-Unsere-Region-2-c-Transgourmet-1500-1024x683.jpg\" alt=\"\u00a9 Transgourmet\" width=\"1024\" height=\"683\" srcset=\"https:\/\/www.falstaff.com\/profi\/wp-content\/uploads\/2024\/06\/Transgourmet-Unsere-Region-2-c-Transgourmet-1500-1024x683.jpg 1024w, https:\/\/www.falstaff.com\/profi\/wp-content\/uploads\/2024\/06\/Transgourmet-Unsere-Region-2-c-Transgourmet-1500-300x200.jpg 300w, https:\/\/www.falstaff.com\/profi\/wp-content\/uploads\/2024\/06\/Transgourmet-Unsere-Region-2-c-Transgourmet-1500-768x512.jpg 768w, https:\/\/www.falstaff.com\/profi\/wp-content\/uploads\/2024\/06\/Transgourmet-Unsere-Region-2-c-Transgourmet-1500.jpg 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption id=\"caption-attachment-42686\" class=\"wp-caption-text\">\u00a9 Transgourmet<\/figcaption><\/figure>\n<hr \/>\n<p><strong>\u00dcber \u00bbTransgourmet Deutschland\u00ab<\/strong><\/p>\n<p>\u00bbTransgourmet Deutschland\u00ab, mit den Marken \u00bbTransgourmet\u00ab und \u00bbSelgros\u00ab, ist Marktf\u00fchrer im Belieferungsgro\u00dfhandel f\u00fcr die Gastronomie und andere Gewerbe. Das Unternehmen hat seinen Sitz in Riedstadt, Hessen.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Der Gro\u00dfh\u00e4ndler will in Deutschland mehr Transparenz und Qualit\u00e4t auf den Tisch bringen. <\/p>\n","protected":false},"author":6,"featured_media":42687,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"newskategorie":[13],"newstag":[142,272,28],"class_list":["post-42659","newsbeitrag","type-newsbeitrag","status-publish","has-post-thumbnail","hentry","newskategorie-know-how-insider","newstag-deutschland","newstag-handel","newstag-nachhaltigkeit"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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