{"id":77647,"date":"2025-10-07T10:00:19","date_gmt":"2025-10-07T08:00:19","guid":{"rendered":"https:\/\/www.falstaff.com\/profi\/?post_type=newsbeitrag&#038;p=77647"},"modified":"2025-10-03T10:09:39","modified_gmt":"2025-10-03T08:09:39","slug":"harte-fakten-fuer-wirte-das-buch-gastro-management-liefert-infos-und-impulse","status":"publish","type":"newsbeitrag","link":"https:\/\/www.falstaff.com\/profi\/newsbeitrag\/harte-fakten-fuer-wirte-das-buch-gastro-management-liefert-infos-und-impulse\/","title":{"rendered":"Harte Fakten f\u00fcr Wirte: Das Buch \u00bbGastro Management\u00ab liefert Infos und Impulse"},"content":{"rendered":"<p class=\"p1\"><span class=\"s1\">Das aktuelle Thema Nummer 1 findet sich in einer interessanten Darstellung im Buch der <strong>Olderogs mit Julia-Marie Welker:<\/strong> <strong>Personalsuche<\/strong> wird hier von der umgekehrten Seite betrachtet \u2013 \u00fcber den <strong>ad\u00e4quaten F\u00fchrungsstil,<\/strong> den unterschiedliche Generationen erwarten. Es ist eine der starken Passagen, die zusammen<\/span> mit der <strong>G\u00e4ste-Analyse<\/strong> auch \u00bbalten Hasen\u00ab noch neue Einsichten verspricht. F\u00fcr sie ist \u00bb<strong>Gastro Management<\/strong>\u00ab in vielen Passagen nat\u00fcrlich eine vertraute Lekt\u00fcre. Doch die <strong>Analyse der \u00bbVerzehranl\u00e4sse\u00ab<\/strong> \u2013 warum kommen G\u00e4ste ins Lokal? \u2013 hat ebenso das Zeug zum Impulsgeber wie die Ausf\u00fchrungen zur <strong>Speisekarten-Gestaltung.<\/strong><\/p>\n<p class=\"p1\">Interessanterweise sind es diese sozialpsychologischen Kapitel, von denen man mehr profitiert wie von den Kostenrechnungsdetails. Der Band k\u00f6nnte jedenfalls auch als <strong>\u00bbNo Nonsense\u00ab-Literatur<\/strong> zum Thema Bewirtung subsumiert werden. Die Lekt\u00fcre verspricht wenig Unterhaltung, der trockene Ton der Betriebsberater dominiert die 170 Seiten. Daf\u00fcr dient der Rat\u00adgeber als eine Art <strong>\u00fcberlange Checkliste.<\/strong> Insofern ist die erste Zielgruppe sicher jene der <strong>Gastro-Einsteiger und Gr\u00fcnder,<\/strong> die auf diese Weise Fehler vermeiden lernen.<\/p>\n<p class=\"p2\">Ein kleiner Wermutstropfen der kompakten Darstellung ist allerdings, dass mitunter die Themen dort abbrechen, wo es konkret wird. In einigen F\u00e4llen allerdings f\u00fchrt die \u00ad<strong>digitale Erweiterung<\/strong> \u2013 zug\u00e4nglich via \u00adQR-Code im Buch \u2013 die Darstellung weiter.<\/p>\n<h2 class=\"p1\">Warum kaufen?<\/h2>\n<p class=\"p2\">Eine <strong>dichte Darstellung<\/strong> aller Faktoren, auf die es beim Lokal-Betrieb ankommt. Wenig Schmuck-Worte, <strong>viel harte Fakten.<br \/>\n<\/strong>170 Seiten, dfv Mediengruppe Fachbuch, \u20ac 38,\u2013<br \/>\n<a href=\"https:\/\/www.dfv-fachbuch.de\/Gastro-Management\/978-3-86641-362-7\"><span class=\"s2\"><b>www.dfv-fachbuch.de<\/b><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Worauf kommt es beim Lokal-Betrieb an? Auf gutes Essen, Gastfreundschaft \u2013 und wirtschaftlichen Erfolg. Der setzt fundiertes betriebswirtschaftliches Wissen und effiziente Prozesse voraus. Das Buch dient als kompakte Einf\u00fchrung.<\/p>\n","protected":false},"author":241,"featured_media":78019,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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