{"id":79574,"date":"2026-02-27T09:20:36","date_gmt":"2026-02-27T08:20:36","guid":{"rendered":"https:\/\/www.falstaff.com\/profi\/?post_type=newsbeitrag&#038;p=79574"},"modified":"2026-02-27T09:37:13","modified_gmt":"2026-02-27T08:37:13","slug":"wie-sie-den-influencern-ein-schnippchen-schlagen-jetzt-im-neuen-falstaff-profi","status":"publish","type":"newsbeitrag","link":"https:\/\/www.falstaff.com\/profi\/newsbeitrag\/wie-sie-den-influencern-ein-schnippchen-schlagen-jetzt-im-neuen-falstaff-profi\/","title":{"rendered":"Wie Sie Gratisblitzer von Werbestars unterscheiden \u2013 jetzt im neuen Falstaff PROFI!"},"content":{"rendered":"<div class=\"page\" title=\"Page 5\">\n<div class=\"section\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>Merken Sie es auch bereits? Der <strong>Reiz eines neuen Gastro-Jahres<\/strong> liegt in der Luft. Die <strong>Zeichen des Aufbruchs<\/strong> sind unu\u0308bersehbar: Die Au\u00dfengastronomie richtet sich schon auf die ersten Sonnentage ein, neue Anschaffungen werden geta\u0308tigt, Menu\u0308s probegekocht und neue Drinks verkostet. Wir haben f\u00fcr Sie wieder ein Heft mit den <strong>aktuellsten Tipps, Trends und Storys<\/strong> kreiert.<\/p>\n<h2 data-start=\"2290\" data-end=\"2797\">Das Heft im \u00dcberblick<\/h2>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Diese Themen \u2013 und viele mehr \u2013 finden Sie im neuen Falstaff PROFI:<\/p>\n<ul>\n<li><strong>Algen statt Alkohol<br \/>\n<\/strong>Alkoholfreie Men\u00fc-Begleiter von Aromahersteller \u00bbDestilla\u00ab<\/li>\n<li><strong>Wie Sie Algorithmus (und Influencern) ein Schnippchen schlagen<br \/>\n<\/strong>Coverstory: Erpressen uns die Influencer? Tausche Zimmer gegen gute Bewertung<strong><br \/>\n<\/strong><\/li>\n<li><strong>Drau\u00dfen aufkochen<br \/>\n<\/strong>Outdoor ist in \u2013 und Erlebnis-Gastronomie trifft auf Effizienz<\/li>\n<li><strong>Omas K\u00fcche, \u00bbvery sophisticated\u00ab<br \/>\n<\/strong>PROFI-Rezepte von Londons Lokal-Liebling Chet Sharma<\/li>\n<li><strong>Die Eis-Trends 2026<\/strong><br \/>\nNews zur hei\u00df ersehnten Eis-Saison<\/li>\n<li><strong>Gratis-Wasser \u2013 oder nicht?<br \/>\n<\/strong>Wie Gastronomen den \u00bbDaueraufreger\u00ab handeln<\/li>\n<li><strong>Mehr Zeit f\u00fcr die wichtigen Dinge<\/strong><br \/>\nConvenience-Neuheiten im Fr\u00fchling<\/li>\n<\/ul>\n<h2 data-start=\"2290\" data-end=\"2797\">Warum Sie diese Ausgabe lesen sollen<\/h2>\n<p>Der Fr\u00fchling bringt <strong>Bewegung in die Branche<\/strong> \u2013 neue Ideen, neue Konzepte, neue Spielr\u00e4ume. Dieses Heft liefert <strong>Denkanst\u00f6\u00dfe, Einordnung und konkrete Beispiele<\/strong> aus der Praxis \u2013 zu Themen, \u00fcber die Ihre <strong>G\u00e4ste und Mitbewerber<\/strong> in den kommenden Monaten sprechen werden. Bleiben Sie am Puls der Branche!<\/p>\n<p data-start=\"2799\" data-end=\"2826\" data-is-last-node=\"\" data-is-only-node=\"\"><a href=\"https:\/\/shop.falstaff.com\/pages\/falstaff-profi-abo\"><strong data-start=\"2799\" data-end=\"2826\" data-is-last-node=\"\">Zur aktuellen Ausgabe &gt;<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Aufbruchstimmung in der Branche und so manche fr\u00fchlingshafte \u00dcberraschung: Schnappen Sie sich jetzt unser neues Heft, randvoll mit den hei\u00dfesten Trends und praxisnahen Tipps f\u00fcr echte Profis. Wir w\u00fcnschen ihnen eine spannende Lekt\u00fcre!<\/p>\n","protected":false},"author":257,"featured_media":79575,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"newskategorie":[13],"newstag":[241,184,143,79],"class_list":["post-79574","newsbeitrag","type-newsbeitrag","status-publish","has-post-thumbnail","hentry","newskategorie-know-how-insider","newstag-gastronomie","newstag-hotellerie","newstag-kulinarik","newstag-tourismus"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Wie Sie Gratisblitzer von Werbestars unterscheiden \u2013 jetzt im neuen Falstaff PROFI! - Falstaff Profi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.falstaff.com\/profi\/newsbeitrag\/wie-sie-den-influencern-ein-schnippchen-schlagen-jetzt-im-neuen-falstaff-profi\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wie Sie Gratisblitzer von Werbestars unterscheiden \u2013 jetzt im neuen Falstaff PROFI! - Falstaff Profi\" \/>\n<meta property=\"og:description\" content=\"Aufbruchstimmung in der Branche und so manche fr\u00fchlingshafte \u00dcberraschung: Schnappen Sie sich jetzt unser neues Heft, randvoll mit den hei\u00dfesten Trends und praxisnahen Tipps f\u00fcr echte Profis. 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