{"id":81416,"date":"2026-07-01T11:16:09","date_gmt":"2026-07-01T09:16:09","guid":{"rendered":"https:\/\/www.falstaff.com\/profi\/?post_type=newsbeitrag&#038;p=81416"},"modified":"2026-07-01T11:16:09","modified_gmt":"2026-07-01T09:16:09","slug":"neues-hotelprojekt-ihg-eroeffnet-erstes-crowne-plaza-in-wien","status":"publish","type":"newsbeitrag","link":"https:\/\/www.falstaff.com\/profi\/newsbeitrag\/neues-hotelprojekt-ihg-eroeffnet-erstes-crowne-plaza-in-wien\/","title":{"rendered":"Neues Hotelprojekt: \u00bbIHG\u00ab er\u00f6ffnet erstes \u00bbCrowne Plaza\u00ab in Wien"},"content":{"rendered":"<p class=\"isSelectedEnd\">Die <strong>Er\u00f6ffnung<\/strong> ist f\u00fcr Ende des dritten Quartals 2026 geplant ist. Das erste Wiener \u00bbCrowne Plaza\u00ab entsteht im <strong>f\u00fcnften Wiener Gemeindebezirk<\/strong> Margareten und umfasst <strong>195 Zimmer,<\/strong> darunter 22 Suiten im obersten Stockwerk. Entworfen wurde das Geb\u00e4ude vom britischen <strong>Architekten David Chipperfield.<\/strong> Laut \u00bbIHG\u00ab orientiert sich die Gestaltung an der <strong>\u00d6sterreichischen Nationalbibliothek.<\/strong> Zudem erf\u00fcllt das Haus mit dem <strong>EU-Ecolabel<\/strong> und dem <strong>\u00d6sterreichischen Umweltzeichen<\/strong> hohe Nachhaltigkeitsstandards.<\/p>\n<h2>Fokus auf Meetings und Bleisure<\/h2>\n<p class=\"isSelectedEnd\">Das Hotel richtet sich insbesondere an <strong>Gesch\u00e4ftsreisende<\/strong>. F\u00fcnf Tagungsr\u00e4ume f\u00fcr bis zu 140 Personen, ein Restaurant mit regionalem Konzept, eine Bar sowie ein Fitness- und Wellnessbereich auf der Dachterrasse erg\u00e4nzen das Angebot. Gleichzeitig setzen die Projektpartner auf den anhaltenden <strong>Bleisure-Trend,<\/strong> bei dem <strong>Gesch\u00e4ftsreisen mit privaten Aufenthalten<\/strong> kombiniert werden. Die <strong>gute Anbindung<\/strong> zwischen Innenstadt und Schloss Sch\u00f6nbrunn soll diese Positionierung zus\u00e4tzlich unterst\u00fctzen.<\/p>\n<h2>IHG baut \u00d6sterreich-Gesch\u00e4ft weiter aus<\/h2>\n<p class=\"isSelectedEnd\">Mit dem neuen \u00bbCrowne Plaza\u00ab w\u00e4chst das <strong>Portfolio von \u00bbIHG\u00ab in \u00d6sterreich<\/strong> auf insgesamt <strong>20 Hotels,<\/strong> elf davon befinden sich in Wien. Die Hotelgruppe begr\u00fcndet den Ausbau mit der <strong>anhaltend hohen Nachfrage<\/strong> in der Bundeshauptstadt, die zuletzt einen neuen N\u00e4chtigungsrekord verzeichnete. Weltweit z\u00e4hlt \u00bbCrowne Plaza\u00ab mehr als 400 Hotels. In Europa umfasst das Netzwerk derzeit 94 Standorte, weitere H\u00e4user befinden sich in Entwicklung.<\/p>\n<p>Das Projekt zeigt, dass internationale Hotelgruppen weiterhin <strong>gro\u00dfes Potenzial im Wiener Markt<\/strong> sehen \u2013 insbesondere im Segment <strong>hochwertiger Businesshotels.<\/strong> Gleichzeitig wird sichtbar, dass sich klassische Gesch\u00e4ftsreisehotels zunehmend zu <strong>hybriden Angeboten<\/strong> entwickeln: Flexible Meetingfl\u00e4chen, Nachhaltigkeit und Bleisure-Konzepte werden immer st\u00e4rker zu entscheidenden <strong>Wettbewerbsfaktoren f\u00fcr Stadthotels.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mit dem ersten \u00bbCrowne Plaza\u00ab in der Bundeshauptstadt bringt die \u00bbIHG\u00ab-Gruppe eine international etablierte Businesshotel-Marke in den heimischen Markt zur\u00fcck \u2013 mit klarem Fokus auf Gesch\u00e4ftsreisenden und dem wachsenden Bleisure-Trend.<\/p>\n","protected":false},"author":257,"featured_media":81417,"template":"","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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