Matcha and booze: Stairway to heaven or walking contradiction?

Linda Carstensen, 11.08.2025

For me, matcha stands for purity and balance. Alcohol, on the other hand, is about pleasure and letting go - and in the worst case, hangovers. The new Matcha Hard Seltzer from Sundays contains both. So I ask myself: can pleasure be contradictory?

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Already recovered from the weekend? Not me. Although I did drink a low-alcohol drink – namely, the new Matcha Hard Seltzer from Sundays. But of course, it didn't stop there. It was probably the Pisco Sour or the Pineapple Queen that finally got me. Back to the question: can a drink with matcha actually be unhealthy? The first part of the Matcha Hard Seltzer practically promises health and well-being – after all, matcha has long been considered a superfood. Combining it with alcohol, of all things, almost seems like a sin. Or is that precisely the attraction?

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