The tourism expert: Jürg Schmid

Elisabeth Zangerl, 20.01.2022

Travel is a basic human need. Trend researcher and tourism expert Jürg Schmid is convinced of this. In this interview, he talks about the future of travel.

In addition to your numerous activities, you are also president of the Graubünden Tourism Organization and head of the luxury hotel group "The Living Circle"; in other words, a first-hand expert. Where do you think the tourism industry is headed?