Could “Tokyo-style chocolate” be the next big trend?

The Editors, 10.11.2025

Following the Dubai-style chocolate craze, the next confectionery sensation has arrived: a strawberry matcha latte reimagined in chocolate form.

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White, milk or dark chocolate— these are the classics every chocolate lover knows and appreciates. For decades, they have been undisputed favorites, but the range has since expanded: nuts, cornflakes, yogurt creams, and seemingly endless variations have pushed chocolate far beyond its traditional boundaries. Today, the chocolatier’s imagination knows no limits. Chocolate has become a playground, allowing culinary curiosity to thrive.

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