Dry Extract Interview: Vitalie Taittinger of Champagne Taittinger, France

Vitalie Taittinger is president of Taittinger, one of the few remaining family-run Champagne houses in France. Born in Reims in 1979, she graduated from the Emile Cohl School of Art in Lyon, where she studied applied art techniques for illustration and graphic design. She joined the family business in 2007 and was appointed head of communications and marketing in 2015. Her father, Pierre-Emmanuel Taittinger, handed over the reins to Vitalie in 2020 when she became president of the company aged 40.