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The story of this particular Negroni ("Svegliato" - in German "aufgeweckter Negroni") began in the pages of the in-flight magazine of the now defunct Italian airline "Alitalia". Its London-based inventor, Salvatore "The Maestro" Calabrese, is one of the world's most renowned bartenders, former president of the United Kingdom Bartenders' Guild, and revealed the recipe to the magazine a few years ago.
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