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Veganism is booming: more and more people are giving up animal products. In Austria, 106,000 people follow a plant-based diet (11 percent are vegetarians and 30 percent consider themselves flexitarians); in Switzerland, 0.6 percent of the population, and in Germany, 3.2 percent of the population follow a purely plant-based diet. The reasons for this conscious change of diet are manifold and range from moral aspects to questions of sustainability and environmental protection to health reasons.
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