Falstaff Talk with Olivier Krug: "No one needs Expertise to understand Krug"

Falstaff: Mr. Krug, the overarching theme of this year's release is "Time & Patience". Can you recall a moment when patience felt like a sacrifice – but ultimately proved decisive? Olivier Krug: I have to go back to Japan, where I started my career. It's all about patience, which nearly drove me to despair within the first month. In the long term, however, I have learned a lot from it. The culture in Japan is completely different: you don't do things for yourself, but for others.