Minogue on stage

"A wine's body is like a song" – Kylie Minogue on Music and Rosé

Swenja Willms, 11.07.2025

She has owned the stage for decades -but lately, pop icon Kylie Minogue is turning heads with her wines. Her namesake label has quickly blossomed into one of the world's fastest-growing wine brands. Falstaff caught up with Minogue on her "Tension Tour", just before her electrifying performance at Zurich's Hallenstadion.

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Falstaff: Ms. Minogue, your wine journey began in 2020 with a rosé. Why this style in particular? Was it personal preference or a keen instinct for the market?

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