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Moët & Chandon launches champagne collection with Pharrell Williams

Champagne
Limited Edition

The music legend teamed up with storied champagne house Moët & Chandon to present a new limited collection, which became available worldwide in March.

Moët & Chandon, the French champagne house founded in 1743, has announced the result of its latest partnership: the limited-edition Moët & Chandon Pharrell Williams Collection, created specially for birthdays. "The best thing about a birthday is the people who celebrate it with you," says Pharrell Williams. "As soon as I was old enough to toast with champagne, I chose Moët & Chandon. This ritual is simply part of it, it's tradition."

In order to create a festive, unique design, Moët & Chandon and Pharrell Williams went through the maison's archives and made an intriguing discovery: in 1889, Moët bottles were still adorned with a real bow instead of a stylized ribbon. This bow now adorns the entire collection, from "Jewel Masterpiece" to "Bow Capsule" and "Limited Edition".

Williams designed the lettering on the gift box and bottle of Moët & Chandon's Brut Impérial in a dotted aesthetic reminiscent of white pearls, and the royal seal that usually adorns the neck of the bottle has been replaced with  a round, intertwined pearl monogram with his initials, "PW". The "Bow Capsule" also features an oversized beaded fabric bow  from the Parisian embroidery studio Baqué Molinié, which can be removed and worn as a brooch.

The limited edition Moët & Chandon Pharrell Williams Collection will be available from March 2025.


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