Virtual Reality at Emirates: Flight experience on the ground
The airline's award-winning and industry-leading VR offering enables a new way to prepare for travel.
Emirates connects people and places around the world. In the future, the Dubai-based airline will additionally link four-dimensional travel experiences even more closely with real ones. Thanks to a new virtual reality app, interested parties can experience many aspects of a travel with Emirates from the comfort of the ground with the help of VR glasses.
More than a virtual tour
Back in 2018, Emirates was the first airline in the world to introduce advanced, web-based virtual reality technology on its digital platforms. Even back then, customers had the opportunity to get to know the airline's offerings digitally. For example, they were able to view 360-degree views of the cabin interiors of the Boeing 777 and Airbus A380 on PCs, mobile devices or in the Emirates app, view seats and book them directly in the 3D environment. The company has now invested again. Virtual reality at Emirates is now more than just a virtual tour. Users can access a true-to-life and interactive cabin experience on board the Emirates flagships A380 and Boeing 777-300ER Gamechanger.
Using navigation hotspots, they can navigate the economy, business and first class cabins, explore their seat and visit the unique onboard lounge and spa shower on the Emirates A380. All you need are a pair of VR goggles from Oculus and the app, both of which are available on Oculus.com . But that is by no means all. Emirates plans to make it possible to experience destinations from the comfort of your own home in the future. In addition, travel options are to be selected and Emirates flights can be booked and paid for via the Oculus VR app.
The company is rightly proud of Emirates' achievements in virtual reality to date. "This initiative expands our global reach and ability to connect with our target audiences through digital platforms. It is also particularly relevant right now, as many people have not traveled for some time due to the pandemic and are looking for inspiration," says Boutros Boutros, Divisional Senior Vice President, Corporate Communications, Marketing and Brand at Emirates.
Read More: emirates.com