More news from the house of Louis Vuitton: The French luxury label will transform its headquarters in Paris' 2nd arrondissement into the brand's first hotel and largest boutique to date within the next few years.
The label has been proving that Louis Vuitton stands for more than just luxurious fashion and accessories for around 160 years: The iconic suitcases are joined by umpteen exhibitions and interior collaborations. Also Pop-up stores oder –restaurants the French brand has already opened. Most recently, one made with the first Louis Vuitton Restaurant The Hall in Chengdu, China.
Nun wartet das Label mit einem neuen Coup auf: dem ersten Louis Vuitton Hotel and the bis dato größten Boutique of the brand. Innerhalb des nächsten Jahrzehnts sollen diese im Hauptsitz in Paris entstehen. Details zum geplanten Design gibt es derzeit noch keine, erwarten darf man jedoch Großartiges. Denn eines ist offensichtlich: Louis Vuitton macht sich auf, die Welt mit Stil zu erobern.
The 400,000-square-meter Belle Époque building on Rue du Pont-Neuf in the 2nd arrondissement affords direct views of the Eiffel Tower and Notre-Dame. By the time Louis Vuitton puts its grand plans into action, by the way, renovation work on the cathedral will have long been completed: The hotel is expected to open within the next five years, according to managing director Michael Burke.
However, those who are already looking forward to the biggest boutique since the brand was founded will have to wait a little longer. According to the CEO, this will not open its doors for another 10 to 15 years.
The starting signal for the large-scale conversion is December 12: from this date, the headquarters will install the experimental LV Dream: The Exhibition host. The exhibition celebrates 160 years of Louis Vuitton. On display will be works from the Maison's numerous artist collaborations, such as with Takasha Murakami and Richard Prince. There will also be a chocolate store, in collaboration with Maxime Frédéric, head pastry chef at Cheval Blanc Paris, and a café.
