In our Dry Extract mini-interview feature we ask top professionals in the world of wine, food and travel to answer 13 deceptively simple questions in a quick-fire fashion.
Olivier Krug is the director of Champagne Krug. He is the oldest of five siblings and took over the reins at his family's Champagne house in 1989, becoming the sixth generation at the helm. Krug studied economics and finance and then was sent to learn the global wine trade: in the US, England and Japan. He is a father of four, an avid football fan and concert goer.
Be yourself.
Be yourself.
I have five books on the go, among them a book on Japan and a book on indie music.
I would have to look it up on Spotify, but it would be Rock.
I have a thousand ideas...
To have a filter on spontaneity.
Walking.
I like to go sea-fishing in my boat.
My wife would say everything, but I collect Krug lovers' memories.
L'Union, a local newspaper that I read every day first thing, even when I am travelling, so I stay connected to local life.
It will be a magnum of five- to six-year-old Krug Grande Cuvée as the ultimate expression of serenity.
Travelling and connecting with people for more than 30 years.
If I know that this is the last moment, I will skip the meal and enjoy life with my family.
