Hard Rock teams up with John Wick
Cafés and hotels will celebrate the next instalment of the thriller franchise.
John Wick: Chapter 4 is the latest addition to the thriller franchise, starring Keanu Reeves as a hitman with a bad mood and a good style. It is scheduled for release in the US, UK, and Australia on March 24; with a runtime of almost three hours, the film has earned mixed reviews in the press. However, fans will be delighted to see more of their hero in his tailored suit and will get a chance to sink their teeth into the subject after Hard Rock International announced a promotional partnership with Lionsgate, the movie and television studio behind the thriller franchise.
Elements of John Wick´s world will be brought to life, including menu and retail options: from March 15 to April 30, select Hard Rock Cafes in North America and Europe will be offering culinary dishes and beverages that lean into the travel themes, cocktails, and cuisine featured in the franchise.
Fans will also have a chance to win a custom-tailored suit from Paco Delgado, the film´s costume designer. The winner will enjoy a stay and experience at Hard Rock Hotel´s Rock Star Suite in New York City.